Book: 101 Winning Marketing Actions for Small Businesses
Janet W. Christy
author, consultant, trainer
This is a workshop in book form for all Small Businesses, but is particularly helpful to businesses that are Very Small, Woman-Owned, Minority-Owned, Veteran-Owned or Disadvantaged. Many of the Actions aid business owners in actually selling their products and services. The book also includes Actions that simplify painful -- but necessary -- activities such as planning, preparation, follow-up and networking. The 101 Actions, along with the explanations and forms, are based on the questions, concerns and obstacles the author has heard and seen during her 8 years of working with Small Businesses and their would-be customers and clients.
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See an excerpt from the book here.